→ I map the whole thing out on the first call. You'll leave knowing exactly what you need.
Branding & websites for small businesses
Logos, branding and websites for small businesses and service providers. No logo yet? No site? No clue where to start? That's the normal place to begin, and it's the part I'm best at.
10 years designing Squarespace Circle Silver Based in Dallas, TX
Sound like you?
If you've thought any of these, you're exactly who I work with. Starting from nothing is not a problem. It's the easiest place to begin.
→ I map the whole thing out on the first call. You'll leave knowing exactly what you need.
→ Not for much longer. Most sites go live in four to six weeks.
→ It's a start. I'll build the real one and everything else around it.
→ One system, built once. Every piece matches from here on.
→ You won't. Squarespace, plus a walkthrough video that's yours to keep.
→ I run it, you approve. Two rounds of changes, then it's live.
Why it's worth doing properly
Logo from one place, flyer from a template, page from a theme demo. Each one fine on its own. Here's what changes when it's built as one system.
Services
Not sure which? Pick the closest and I'll tell you on the call if it's the wrong one.
Starting with nothing is the easiest place to start. Logo, colors, type, and a kit you can hand to a printer, a sign maker, or whoever posts for you.
Designed and built in Squarespace, from a blank page. Fast, clear on a phone, and easy for you to update after I hand it over.
What most people actually need. You arrive with a business and nothing to show for it; you leave with everything, designed as one piece.
If it's not working, I'll go through it and tell you exactly what's off and what to do, then fix it if you want me to.
Selected work

Brand and site for a creative homeschool community. Classes, events and resources parents can find in one click.

Editorial identity and online store for a magazine made by and for Muslim girls, ages 11 to 16.

Athlete brand, training signups and a gear store for a professional fighter and coach.

Accreditation and membership site for a national council of Islamic schools.
Want yours on this page?
Let's talkWhat you can count on

Site, cards, signage, socials. One look, everywhere anyone finds you.

Every choice explained in plain English. Ask anything twice.

Handed over with logins, files, and a video walkthrough.

You'll know the scope, the timeline and what happens next at every stage.
How it works
Two minutes. I read every one myself.
I ask about your business, not your favorite fonts. You'll leave knowing what you need.
Concepts with the reasoning attached. Two rounds of changes built in.
Files, fonts, logins, and a walkthrough so you're never stuck waiting on me.
Who's behind it
Ten years as a graphic and web designer, then a UX designer, which mostly means I stopped asking "does this look good?" and started asking "can someone find what they came for?"
I've worked in marketing too, so I know a beautiful brand that doesn't bring in customers is an expensive hobby. What I actually love is giving a small business a clean look that still sounds like a person, because that's the first thing most templates strip out.
The name's a joke with a point: you don't have to be the detail-obsessed one. I already am. You just have to be you.
Let's go
Five fields, no questionnaire. I reply within two business days, and I'll be straight with you about whether I'm the right fit.
I'll be back to you within two business days. Check your junk folder just in case.